Sales Stewardship

Build stable revenue through sales mastery

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When you're doing the work, you're in it. Hours pass like minutes. You lose yourself in the process – fully present, fully alive. So why does selling feel like nails on a chalkboard?

The truth is…
The gap between delivering your expertise and selling it is exactly why your revenue isn’t as consistent or scalable as it could be.

If you’ve been waiting for your content to drive sales, but it’s falling flat…If you’ve entered into sales calls with sweaty palms and walked away with raging silence…If you’ve refined your sales strategy with AI but the traction still isn’t there…

It’s not your offer.
It’s your sales process.

The real solution?

You don’t need to create more content.

You don’t need AI to write better sales scripts for you.

You don’t need to add another platform to your marketing strategy.

You need to become a steward of your sales process.

Experts don’t get paid unless they know how to sell. As you harness this skill, you will:

Speak in a way that sells

without forcing, pushing, or convincing.

Implement a proven lead generation and sales process

you can depend on.

Share content that sparks genuine interest

and sales conversations.

Stabilize your revenue

with a solid base of recurring clients.

Have a clear path to grow your business

with less burnout and more sustainability.

You’ll know how to fill up your lead pipeline, sell every time you open your mouth, and stabilize your revenue with a roster of premium dream clients.

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The real reason for sporadic sales call bookings, minimal conversions, and content that doesn’t land isn’t a lack of effort. It’s a lack of stewardship.

WHAT DOES IT MEAN TO STWEARD YOUR SALES PROCESS?
To steward your sales process means to take responsibility for it. You’re no longer waiting for inquiries to come in, referrals to speak up, or content to convert.

You’re leading your premium dream clients through an experiential sales process – one that makes an impression, serves them well, and positions you as the clear choice.

If selling is a mysterious, awkward, unpredictable experience for you, that’s exactly what your dream clients feel on the other side.

Your sales process should be carefully constructed, rooted in service, and intentionally led by you.

In short? It should be stewarded

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Introducing

Sales Stewardship

Get StartedAshton working at The AwakeningAshton & Jordon posing at The Awakening

Sales Stewardship is an all-in-one sales platform for entrepreneurs who want to build stable revenue through sales mastery.

This platform is the first of its kind, merging teaching, community, and software all in one place so you’re not only taught how to sell but given the tools to do it.

Here’s What You’ll Learn

Phase 1

Develop Language that Lands

Learn how to listen to your audience and uncover what they value, what keeps them stuck, and how they make decisions. You’ll conduct intentional research to decode your buyer type and craft language that speaks directly to their core desires. This is about cutting through the noise and learning to articulate your value with clarity, confidence, and precision so your people not only feel seen but take action.

Phase 2

Build Your Lead Generation Process

It’s about time you got back in the driver’s seat of your growth. In this phase, you’ll design a sustainable outbound marketing system that helps you identify, connect with, and warm up aligned leads without feeling spammy or forced. Walk away with a lead list, a nurturing process, and a hands-on method you can leverage to drive consistent sales.

Phase 3

Master Selling that Feels Like Serving

Selling doesn’t have to feel pushy – it can feel like an extension of your purpose. You’ll learn how to structure effective and aligned pitches, build natural rapport, and guide potential clients to a “yes” with clarity and care. These practical tools are designed to help you close more sales by simply showing up in service and delivering value from the first touchpoint.

Phase 4

Sharpen Your Strategy to Amplify Sales

Now that your message and sales process are in motion, it’s time to fine-tune. In this phase, you’ll learn how to measure what’s working, adjust what’s not, and optimize your strategy using real-time data. We’ll show you how to track the metrics that matter so you can make smart, informed decisions that consistently increase your results.

SOVA Sales Software: Your command center for predictable revenue

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Where selling is simplified and connections convert

SOVA handles the complexity so you can focus on connection. From your first conversation to signed contract, you'll have everything you need to nurture prospects intentionally, track progress with clarity, and close with confidence.

Fill Your Pipeline Effortlessly

Use our Lead Generator to identify and attract your ideal clients, then guide each prospect through your nurture process with intentionality, not just automation.

Track Every Opportunity with Precision

Our Sales CRM is built for relationship-driven selling. You'll see exactly where each prospect stands, what they need next, and when to follow up, so nothing (and no one) falls through the cracks.

Know Your Numbers at a Glance

Your Dashboard gives you real-time visibility into what's working, who's moving forward, and how much revenue is on the horizon. Make decisions from data, not just hope.

The Framework teaches you the art of selling through service. SOVA ensures you master it consistently.

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As a Sales Stewardship student, you’ll receive

The Sales Stewardship Framework

The Sales Stewardship Framework is a holistic approach to mastering the art of selling through service. You’ll be guided through our proven process to speak your audience’s language, design a lead generation system that feels natural, and confidently guide premium dream clients towards a “yes” without pressure or pushiness. This framework equips you with the tools, systems, and strategy to grow your sales sustainably.

SOVA™ Sales Software

SOVA is our proprietary sales software designed to simplify and strengthen every step of your sales process. From lead generation to closing, SOVA helps you manage your pipeline with clarity and care. You’ll fill your lead list, nurture relationships intentionally, and track every pitch with precision all from one intuitive platform. It’s everything you need to stay organized, consistent, and in control of your sales growth.

Ongoing Sales Training

Each month, you’ll step into a live, hands-on training with Team Awakening focused on mastering the next layer of your sales process. These sessions are tailored to the real time needs of our students, giving you personalized guidance and implementation support. Sales Stewardship isn’t passive learning. It’s an active space where you’ll practice, integrate, and embody the skills that make selling second nature.

Community Support & Accountability

Growth happens faster in community. Through dedicated accountability and community support, you’ll stay consistent with your outreach, follow-ups, and sales goals. Our community isn’t just here to cheer you on. It’s here to challenge you, keep you focused, and ensure you’re implementing what you learn. With the right structure and support, momentum becomes inevitable!

When will I start seeing results?

Great question.

After your first 90 days inside Sales Stewardship…

Selling will no longer feel intimidating.

It will feel like genuine service.

You’ll know how to clearly articulate your value

in a way that compels your premium buyer to take action.

You’ll be in control of your lead pipeline

No longer waiting passively for inquiries to come in, but proactively driving interest for your business every day.
More than anything

You’ll know how to transform genuine connection into reliable revenue on repeat.

You’ll sell in a way that feels different because it is different, and your dream clients will feel it, too.

The good news? This is just the beginning

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The Longer You Stay, The More Value You Unlock

Sales Stewardship has been designed to give you exactly what you need to accelerate your sales process at every stage. After your first ninety days, you’ll begin unlocking new tools and training to accelerate your sales mastery.

Although we can’t disclose all the details…

First 90 days

Foundation

Imagine a system that tells you the exact items to prioritize this week to keep your lead pipeline flowing

Next phase

Advanced tools

A system that tells you what to focus on this quarter to stay on track with your annual sales goals

Ongoing

Mastery-level support

A system that extracts key insights from your sales calls and transforms them into strategic content ideas

Interested but wondering if Sales Stewardship is the right fit for you? Let’s break it down:

Who this is for:

You’re done chasing trends and are ready to master a skill you can rely on to grow your business sustainably.
You’re a coach or service provider who’s great at what you do but struggling to land consistent sales.
You’ve been in business for a while but you’re ready to lock in consistent $5k-$10k months.
You want to stop relying on hope and implement a repeatable system for lead generation and sales that actually works.
You value connection and service and want your sales process to reflect that without feeling pushy.

Who this isn’t for:

You’re looking for viral content hacks, trends, or AI scripts to do the heavy lifting for you.
You aren’t willing to be hands-on and take ownership of your sales and lead generation process.
You aren’t interested in refining your sales skills.
You want a quick fix vs a skill you can rely on.
You’re not open to shifting the way you think about connecting and selling in your business.

FAQs

I’ve invested in online programs before. How is this different?

Sales Stewardship is unlike any program on the market today. It’s not just a course or a membership with an abundance of information you get buried in. It’s an all-in-one sales platform giving you the curriculum, software, and ongoing training you need to stabilize your revenue through sales mastery. It’s the platform that’s going to help you shatter the glass ceiling in your business – not just once, but again and again.

How much time should I expect to commit each week?

On average, you’ll want to set aside 2-4 hours per week. This includes going through the Framework, leveraging our SOVA software to implement the material, and participating in our group space. This program is designed to be actionable and flexible so you can implement while still running your business.

Is this only for newer business owners?

Not at all. While Sales Stewardship is perfect for coaches and service providers in their first 1-3 years of business, we also support experienced entrepreneurs who want to refine their sales approach to increase conversion, stabilize revenue, or expand with greater clarity. It’s also a great fit for the entrepreneur seeking an easy but effective sales software.

Do I need a large audience or following to succeed?

Nope! This program teaches you how to build meaningful relationships, leverage your message, and create sales opportunities that don’t rely on big numbers, but on clear communication and intentional connection.

NOW IS YOUR TIME

Join Us!

Join Monthly

$47/mo

The Sales Stewardship Framework
SOVA Software
Implementation Resources
Access to Our Private Community Space
Monthly Coaching Calls
Quarterly Pop-Up Experiences
90-day commitment
Join Annually

$470/year

2 Months Free

The Sales Stewardship Framework
SOVA Software
Implementation Resources
Access to Our Private Community Space
Monthly Coaching Calls
Quarterly Pop-Up Experiences
2 MONTHS FREE